Not all whites are created equal…

Wedding gowns are NOT just ‘white’… in fact, there are many shades of white. Different bridal shops will use different colour names: Pure White, Diamond White, Silk White, Ivory, Cream, Blush, Gold, Latte, Champagne, Rose, Oyster, Silver…are the more common colours you might come across.

All the choice can become quite confusing! From my personal experience, wedding gown shopping can be a dizzy experience browsing endless racks of gowns all in different shades of white, while also thinking about colour, fabric, style, embellishments and accessories… Our Wedding Whites colour analysis consultation will help simplify your decision, and finding your ideal gown will be quicker and easier when you know what to look for in your ideal wedding dress!

Why is choosing the right white essential?

The right white for you will not cast subtle shadows on your jawline, or look washed out.

The best white for your will make your complexion appear clearer, even your skintone and and even minimise your pores. The result is that you will look more glowing and refreshed, rather than washed out, worn out or fatigued. With all the excitement of the Wedding Day, you want to ensure you are surrounded in your best white to ensure you look radiant the whole day, ready for any photo moments.

How to tell which wedding white best suits YOUR natural complexion?

Your unique skintone may be warm, cool or a mix of both. A number of factors, such as the depth of your skintone, your hair colour and eye colour, can also influence which whites look best on you to create the perfectly dreamy wedding look you are after. Here are some general tips:

• Pure white – The brightest and crispest white, usually in synthetic fabrics like satin and taffeta. Often looks nice on brunettes and dark-haired brides if they have cool skintones.

• Diamond or natural white – a softer white, found in natural fabrics such as silk. A luxurious white which can suit those with neutral skintones.

• Ivory and cream – can vary from creamy whites to beige. Suits brides who have lighter to medium dark or red hair, with fair, neutral to warm skintones, depending on the shade of ivory.

Of course, your skintone, hair an eye colour are a unique one-of-a-kind combination, so the most accurate way to determine your best wedding white is to have a Wedding Whites colour analysis consultation by a trained personal colour stylist, as we are trained to be objective and will accurately determine the best whites and colours for your skintone, taking into account your preferences and wedding theme.

When wedding dress shopping we recommend you carry a sample of your best white with you for reference. This will simplify the process of deciding which wedding dress white suits you best, so that you can purchase your wedding gown with confidence, knowing you have chosen your best white.

The best wedding white will illuminate your natural radiance

You will look most beautiful in a wedding gown that’s in your best shade of white.

The right white will harmonise with your natural complexion will give you that extra touch of harmony, which is guaranteed to make your loved one, family and friends exclaim: ‘Ahhh…such a beautiful bride‘, and bring smiles of joy when they first see you walking down the aisle. This creates some of the most cherished memories – of joy and pride.

Contact us to book your Personal Colour Discovery consultation. Knowing your best whites and signature colours, is guaranteed to make your wedding colour planning much easier, especially when you have our handy colour palette with 60 of your very best colours to choose from!